The buzz about social media (SM) as a marketing tool is deafening! Even CNN uses Twitter to lend emotional insight into breaking news. C2, as a leader in best-practices software training for creatives, knows that SM tools have best-practices too, and want to help our clients make the most of these resources! This isn’t a new area of interest, as early adopters of most technology (geeks ‘r’ us), C2 has helped clients understand, navigate and integrate Facebook, Twitter, YouTube, LinkedIn, etc., before it was called social media. We jumped in back in ’06, when it was called word of mouth marketing, WOMM. Finn Digital and DataDog Marketing have been immersed earlier than that, bringing resources to MKE through MIMA and BMA-Milwaukee, C2 is grateful for their leadership in this area!
Here are a few things C2 is actively doing to help our clients stay abreast of developments and harness local resources:
- C2 uses the tools to build our brand and develop internal case-studies for business-to-business use of SM tools. Twitter, Facebook, LinkedIn
- C2 provides customized SM overview training for clients, makes recommendations to clients who want to outsource SM to local experts/resources
- C2 participates as hosts, sponsors and speakers at regional SM seminars and training events. http://www.socialmediamilwaukee.com/recap.php, http://www.sohobiztube.com,
- C2 is working with Jason Weaver from Sway, creators of Shoutlet, a SM distribution and measurement tool, to develop certification-level training. We’re working on getting 5 of our instructors certified in Shoutlet, so we can offer training to Shoutlet users as well as advanced SM implementers.
We’ll update you via the blog as we further develop our knowledge and presence in this new channel. Stay tuned!
